Friday, 22 November, 2019

Google introduces Google Play Points and rewards for the U.S.

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Noel Elliott | 06 November, 2019, 00:24

Google has a new rewards system in place called Play Points, and it's aimed at gamers.

At the end of last year, Google Play premiered in Japan and South Korea Play points, its own fidelazation program that after a year of waiting arrives in the United States. The program is free to join, and you can earn points on everything you buy from the Play Store, including in-app purchases and subscriptions. Here is everything you need to know about the Google Play Points reward system, including how to earn free rewards. And as you spend more, you get more points, which you can then use to buy more stuff on Google Play.

This expanded capability is now available for the Google News app on Android and iOS, across 141 countries and 41 language options. Your level depends on how many points you've collected, and higher levels have perks like weekly prizes. For instance, one week you could earn 3x points on movie purchases, and the next you could score 5x points for making an in-app purchase in a specific game. Points levels range from Bronze to Platinum.

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Signing up for Play Points is free, and you can find the opt-in capability in the menu. Further, you can rent a movie or buy an audiobook in place of your reward points. Now, Play Points are finally available stateside. There are weekly points events as well that can help you boost your points. Also, $18 million of fraudulent charges from the app have been blocked by the malware security platform Secure-D, given that it blocked over 14 million suspicious transaction requests from only 110,000 unique devices. However, Google will fund the points. So while anybody being sent a malicious file should have had a short warning on the perils of installing apps from unknown sources, they were instead able to be infected with a single tap.

This program allows Google to have more control over its ecosystem.

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